Cultural Connections Program Announcement

Program Announcement

Blog that Wiki with a Podcast! Making sense of Web 2.0
Wednesday, April 11, 2007, 2:00 - 5:00 PM
Zeum, San Francisco

There's a lot of talk these days about "Web 2.0," but what does that actually mean? This program will help unlock the mysterious world of social networking, user-generated content, and other emerging web technologies while examining some successful ways to use these tools in museums. Please join us for this special opportunity to learn more about innovative museum projects in London and Minneapolis.

Designing Web sites for young people (age 13-25) can be particularly challenging. The target age range is large and represents diverse tastes and opinions. Rose Cardiff, e-learning curator for the Tate ( U.K.), will present the new Young Tate Web site (http://www.tate.org.uk/youngtate/) as a case study for the process for working with young people in order to develop a site that meets their requirements. This includes looking at how to set young people's expectations, resolve conflicting opinions, commission content from young people, and incorporate user-generated content into the Web site. She'll also discuss the role of Web 2.0 technologies in relation to their appeal to younger audiences.

In 1997 Scott Sayre led the development of the Minneapolis Institute of Arts (MIA) and Walker Art Center's (WAC) website "ArtsConnectEd" (http://www.artsconnected.org), a landmark museum site providing online tools for educators. Scott is currently working on the next generation of the site, "ArtsConnectEd 2.0," which will use a variety of Web 2.0 tools to empower museum educators to better interact with their constituents. He'll provide an overview of common Web 2.0 technologies and their application in the museum community, using ArtsConnectedED 2.0 as a case study.

Following the presentations, we'll have time for audience questions and networking.

More about Rose Cardiff:

Rose Cardiff has been the e-learning curator for the Tate since November 2005 where she has been responsible for developing the Tate Learning site. This has included the development of the new Young Tate website, Tate's Modern Paint and Artlookers podcasts and new online materials for teachers and adult learners. Prior to this, Rose worked for three years as a project manager for a leading UK e-learning production company. This included managing the delivery of over 40 hours worth of e-learning materials for schools. http://www.tate.org.uk/

More about Scott Sayre:

Scott Sayre, Principal, Sandbox Studios (http://www.sandboxstudios.org/), has over fifteen years of experience guiding museums in the selection, development and application of educational and business technologies. He has spoken internationally and provided consultation to a range of museums. In 2002-2003 Scott served as the Art Museum Image Consortium's (AMICO) Director of Member Services and US Operations. From 1991 - 2002 he was the Director of Media and Technology at The Minneapolis Institute of Arts. There he formed and led the museum's Interactive Media Group in the development of ArtsConnectEd.org (1997), the Institute's Website artsMIA.org (1993), and sixteen interactive multimedia programs installed throughout the museum's galleries. Sayre has also served as the Chair of the American Association of Museums' Media and Technology professional committee. Prior to his work with museums, Sayre held the position of Applications Researcher at the University of Minnesota's Telecommunications Development Center. He has a Doctorate in Education from the University of Minnesota and also holds a M.Ed. in Training and a B.A. in Visual Communications Technology.

Zeum is conveniently situated in the heart of downtown San Francisco at the corner of Fourth and Howard Streets in Yerba Buena Gardens.

Program

2:00-2:30	Arrival/Check-In
2:30-2:45	Welcome and Introductions
2:45-3:45	Presentations by Rose Cardiff and Scott Sayre
3:45-4:15	Q&A
4:15-5:00	Networking and Refreshments
Program Fee	Free for Cultural Connections members $10 for non-members
Inquiries	Email info@cultural-connections.org
Location	Zeum 221 4th Street San Francisco, CA http://www.zeum.org/ Our program will take place in Zeum's Theater
Directions	Public Transportation Directions: Zeum is easily accessible by the following public transportation services: MUNI: Disembark at Market Street and 4th Street/Powell Street. Walk south on 4th Street for two blocks and turn left on Howard Street. Zeum is located at the corner of Howard and Fourth streets. Look for the Zeum Carousel. BART: Disembark at the Powell Street Station. Exit to 4th and Market streets. Head south on 4th Street for two blocks. Turn left on Howard Street. Zeum is on the corner of Howard and 4th streets. CalTrain: From 4th and Townsend St. CalTrain Station catch #15, #30, or #45 Muni lines. Get off at Third and Folsom. Walk one block towards Howard Street. Turn left on Howard. Zeum is located at the corner of Howard and 4th streets. Amtrak's Capitol Corridor: Purchase a ticket for San Francisco. Take the train to the Emeryville station and transfer to Amtrak Thruway Motorcoach service (included as part of your train ticket). Disembark at the Moscone Center stop (Howard & 4th). Zeum is located at the corner of Howard and 4th streets. Driving Directions: From the South Bay: Take 101-North to I-80 East. Take the 4th Street exit and then left on Bryant. Left on Third and another left on Howard. Zeum is located at the corner of Howard and Fourth streets. From the East Bay: Take I-80 West towards San Francisco (Bay Bridge). Take the Fremont Street exit to Howard Street. Turn left on Howard Street. Proceed West on Howard Street for four blocks. Zeum is located at the corner of Howard and Fourth streets. From the North Bay: Take 101-South over the Golden Gate Bridge. Take Lombard Street exit to Van Ness Avenue. Turn right on Van Ness Avenue. Travel south to Grove; approximately two miles. Turn left on Grove Street. Continue past Market Street and onto 8th Street, heading south to Folsom. Turn left on Folsom, then left on Third and left on Howard. Zeum is located at the corner of Howard and 4th streets.
Parking and Access	Google Map of local parking lots

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Save the Date for our Next Program:

Inspiring Visitor Action: Museums as Catalysts of Social Change
Saturday, June 23, 2007, 1:00-4:00 PM
Monterey Bay Aquarium